The story behind the co-create all-round trail duo
Next generation technology and style combined in a tyre
The new Mountain King is the result of the close collaboration between adidas and Continental. It all started back one and a half year ago when the project team decided that it would be the very right time to lift the great collaboration between the two German companies to the next higher level. Whilst in the past there were already shoes existing with Continental Mountainbike like profiles, the focus merely was on Continental’s Grip expertise, that helped adidas improving the shoe rubber.