#Product
Continental Launches New Generation 5 Fuel-Efficient Regional Tires
Fort Mill, S.C., October 1, 2026, — Continental announced the launch of the new Conti HSR 5 EP steer tire and Conti HDR 5 EP drive tire, the latest additions to the company's Generation 5 regional haul portfolio. Developed specifically for the demands of regional fleet operations, the new tires are engineered to deliver increased mileage, improved fuel efficiency and extended casing durability, helping fleets reduce total cost of ownership.
Built for routes featuring frequent starts and stops, urban and suburban driving, and varying road conditions, the Conti HSR 5 EP and Conti HDR 5 EP combine advanced tread designs with Continental's latest compound technology to provide a balanced approach to wear performance, rolling resistance and retreadability.
"Regional fleets continue to face mounting pressure to improve operating efficiency while controlling costs," said Shaun Uys, Vice President Marketing and Sales, Truck Tires US. "The new Conti HSR 5 EP and Conti HDR 5 EP were developed to help fleets go farther on every tire investment through increased removal mileage, lower fuel consumption and enhanced casing life."
The Conti HSR 5 EP regional steer tire features a new five-rib tread pattern and optimized footprint design engineered to improve wear performance and promote more even tread wear. Combined with Continental's Generation 5 tread compound, the tire delivers an estimated 22% improvement in mileage compared with its predecessor while maintaining low rolling resistance for enhanced fuel efficiency.
The Conti HDR 5 EP regional drive tire is designed to provide strong traction, durability and long tread life in demanding regional applications. The tire incorporates an open shoulder tread design, enhanced stone-trapping resistance and improved cut-and-chip protection to help safeguard casing integrity and maximize retread potential. The HDR 5 EP delivers an estimated 19% improvement in removal mileage compared with its predecessor while maintaining rolling resistance performance that supports fuel savings.
Together, the HSR 5 EP and HDR 5 EP provide regional fleets with a comprehensive tire solution engineered around three key performance objectives:
- More miles
- Lower fuel costs
- Longer casing life
Additional benefits of the new Generation 5 regional haul tires include:
- Advanced tread compounds balancing milage and rolling resistance
- Enhanced casing durability for increased retreadability
- Improved wear performance for lower cost per mile
- All-weather capability for year-round operation
- Designs optimized for modern regional haul applications
The new products were developed to support evolving fleet sustainability and efficiency requirements while maintaining the durability and performance characteristics regional operators expect from Continental truck tires.
The Conti HSR 5 EP and Conti HDR 5 EP are available beginning October 2026 in key regional haul sizes, with additional size extensions planned throughout 2027.
Continental is a leading tire manufacturer and industry specialist. Founded in 1871, the company generated sales of €19.7 billion in 2025 and currently employs around 78,000 people in 54 countries and markets.
Tire solutions from the Tires group sector make mobility safer, smarter, and more sustainable. Its premium portfolio encompasses car, truck, bus, two-wheel, and specialty tires as well as smart solutions and services for fleets and tire retailers. Continental has been delivering top performance for more than 150 years and is one of the world’s largest tire manufacturers. . In fiscal 2025, the Tires group generated sales of 13.8 billion euros. Continental's tire division employs more than 55,000 people worldwide and has 19 production and 16 development sites.
Press Contact
Summer Shinn
Sr. Marketing Content & Communication Specialist - B2C
US Truck Tire
Continental Tires the Americas
1794 MacMillan Park Drive
Fort Mill, SC 29707