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Continental Celebrates 111-Years Anniversary at its Korbach Plant in Germany

  • Continental welcomed over 5,000 staff members and guests on September 22
  • Workforce diversity: Location is powered by over 50 nationalities
  • Tradition and innovation combined in one location


Korbach, September 24, 2018. The technology company and premium tire manufacturer Continental celebrated on Saturday, September 22, the 111th anniversary of the Korbach production site. Mayor Klaus Friedrich, District Administrator Dr. Reinhard Kubat, member of the Continental Executive Board Hans-Jürgen Duensing, associated representatives of local institutions and business partners, and the local management team were there to celebrate the success story of the Korbach plant alongside around 5,000 employees and their families. Investments of over €250 million in new production technologies, an increase in production volume as well as an expansion of the product portfolio and a team of roughly 3,600 employees that has grown by more than 20 percent – this is the successful track record of the Continental plant in Korbach over the past ten years.

3) Werksansicht 1952 nach Zeichnung, 08. Mai 2016 web

Nikolai Setzer, Head of the Tire Division and Member of the Continental Executive Board, congratulated the team on this special occasion in a video message: “By achieving many milestones, the tire plant in Korbach has contributed to the successful implementation of the Tire Division’s Vision 2025. Not only full commitment, continuously driving innovation, but also flexibility, diversity, customer focus and Passion to Win have made Continental’s Korbach plant a role model in our global manufacturing network. My sincere ‘thank you’ to all our employees, local partners and institutions who have helped us to grow!”

Hans-Jürgen Dünsing web

Hans-Jürgen Duensing, Head of the ContiTech Division and Member of the Continental Executive Board, also congratulated the entire Korbach team: “Korbach is an example of how to create added value for the people around us. With our products from the Waldeck region, we make life safer and more palatable – with brake hoses and tires for fewer road accidents or hygienic beverage hoses for beer and wine festivals. We have been producing hoses in Korbach since back in 1907 – the site is practically regarded as the mother of all our hose plants.”

Salokat Lothar_Werkleiter Werk Korbach web

Continental now employs staff from over 50 different nationalities in Korbach. Lothar Salokat, plant manager and host of the event, fosters a corporate culture based on diversity and teamwork that embraces differences, supports new ideas and encourages intercultural exchange. “Over our 111-year history, our employees’ sense of affiliation with the region and with Continental has been the unique strength of the Korbach plant,” he said.

After the official welcome messages from the speakers and music from a samba group and bagpipe players, there was a varied program for young and old. Alongside photo galleries of the location over the years and entertainment from the Cappuccino Ensemble, there was plenty of entertainment for children as well: The playground with a bouncer castle, human kicker and painting corner brought a lot of positive reactions. A special highlight was the competition for the most impressive costumes of the different nationalities, which some of the guests also took part in. The musical highlight came when “A Band Called Wanda” took to the stage in the evening, bringing the event to a relaxed and cheerful close.

Continental and Korbach can look back on a long tradition: The diverse Continental plant has been based in the city for 111 years. Employing around 3,600 people in a city of 23,500 inhabitants makes Continental the city’s biggest employer.

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Ildiko Kovacs
Aysenur Yildirim

Locations Communications Officer
Continental AG l Tire Divison 

Continentalstraße 3-5
34497 Korbach, Germany

+49 (0) 5631 58 1043

+49 (0) 5631 58 241043