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Reinventing the wheel with sustainability

Driving Sustainability to the NXT Level

In an era in which our ecological footprint matters more than ever, we stand at the forefront of sustainability development in the tire industry. Our ambition isn’t just to meet the standards – it’s to redefine them. As we see it, a commitment to sustainability isn’t just good for the planet, it’s good for business, too. Going green is the only direction, bringing forth innovative solutions that align with both the world’s needs and the market’s demands.

Dive into the world of tire development with us. Find out about our advanced capabilities of tire production that are driving change and reimagining what’s possible. From raw materials through to the final product, our cutting-edge technology enables us to increase efficiency and reduce waste, while still delivering a product that performs to the very highest standards.

Tire production

So what’s next? Our vision of the future is bold and bright – a future where a 100% sustainable tire is no longer just a dream, but a reality. Through research and development, innovative design, and a far-reaching commitment to sustainability, we are paving the way for an entirely new generation of tires.

The future starts here. Explore, learn and join us as we shape a more sustainable future for the tire industry: we’re not just about making tires, we’re about making a difference.


"Innovation is the ability to see change as an opportunity, not a threat."

Steve Jobs, Founder and CEO of Apple

The heart of the automotive industry: Picture this: you’re driving down the motorway, and you suddenly notice a car in the lane next to you that looks unlike anything you've ever seen before. It’s sleek, it’s modern, and it’s packed with innovative features that make your current car feel like a relic of the past. Innovation has always been at the heart of the automotive industry, driving the development of new technologies and designs that push the boundaries of what’s possible. From hybrid and electric engines to advanced driver-assist systems, the world of cars is constantly evolving to meet the needs and desires of today’s drivers.

One area where innovation has made a significant impact is in the realm of safety. Features such as blind spot monitoring, lane departure warnings and adaptive cruise control have helped make driving safer than ever before. Additionally, advancements in materials and manufacturing have led to stronger and more durable cars that are better equipped to withstand impact. Another area of innovation in the car industry is in the realm of sustainability.

Efficiency: From hybrid and electric engines to more efficient manufacturing processes, carmakers are finding new ways to reduce their carbon footprint and create a more eco-friendly product. But perhaps the most exciting area of innovation in the car industry is in the realm of autonomous driving. Self-driving cars have the potential to revolutionize the way we travel, making it safer and more efficient than ever before. 

While there are still many challenges to overcome before fully autonomous cars become a reality, the industry is making significant strides in this direction. In conclusion, it can be said that the car industry is constantly innovating and pushing the boundaries of what’s possible. From safety to sustainability to autonomous driving, there’s no shortage of exciting developments on the horizon. By keeping up with the latest advancements and choosing cars that incorporate these innovations, we can all enjoy a safer, more sustainable and more exciting driving experience.

Driving Change

Sustainable tires are pivotal for several reasons. They not only contribute to environmental preservation but are also in line with a growing consumer demand for sustainable products, ultimately paving the way for a new era in the automotive industry.

Environmental preservation

Traditional tires are produced from materials that can be harmful to the environment, in terms of both their production and their disposal. A tire’s lifecycle from manufacture and use through to disposal results in significant CO2 emissions. Sustainable tires are developed using ecofriendly materials and manufacturing processes that reduce these emissions.

Usage of recycled and renewable materials

Sustainable tires often incorporate recycled materials or renewable resources. For instance, several companies are experimenting with bio-sourced materials such as natural rubber, bio-oils and even recycled tires. This approach contributes to a circular economy, reducing dependence on non-renewable resources.

Natural rubber as a sustainable materia

Traditional tires, when discarded, are placed in landfills or burned, thereby causing pollution. A sustainable tire, designed with end-of-life in mind, can be more efficiently recycled, repurposed or safely decomposed, which alleviates the tire waste problem.

Tire life cycle of a tire

With the rise of eco-consciousness, more consumers are demanding environmentally friendly products. Sustainable tires align with this shift, providing manufacturers with a competitive edge.

Customers choosing highly demanded tires

Many countries are implementing stricter environmental regulations, pushing industries towards greener practices. Transitioning to sustainable tires can help companies stay ahead of these regulations.

Triple A Label for guidance

Alternative Materials

Creating the tire of the future isn’t just an aspiration, it’s a reality that’s taking shape right now: by harnessing the power of renewable, recycled and mass balance certified materials such as resins based on residual materials from the paper and wood industries, silicate from the ash of rice husks, natural rubber and ContiRe.Tex technology - recycled PET bottles, sustainable synthetic rubber and carbon black made from biobased, bio-circular and/or circular feedstock.

As it stands, the UltraContact NXT has a share of up to 65%* recycled, renewable and certified material. Up to 37% of the materials are recycled or renewed. Furthermore, we source an amount of up to 28% ISCC PLUS mass balance approach certified materials from bio-based, bio-circular and/or circular feedstock used in the rubber compound and tread.

Continental UötraContact NXT tire made out of 65% sustainable materials

We’re also stepping up our recycling game, with PET plastic bottles being processed and reintegrated into new tire production, contributing to a robust circular economy. In fact, the steel reinforcing in our tires is now largely drawn from recycled sources, ensuring the strength and durability you’ve come to expect, but with a significantly reduced environmental impact.

Resins based on residual materials from the paper and wood industries are also entering the tire manufacturing equation, proving that we can match performance with sustainability. Used in tires, resins allow highly flexible compounds to improve the material’s grip.

The reality is that we’re already more than halfway there. A whopping 65%* of the UltraContact NXT is crafted from these ecofriendly materials, and we're committed to pushing that figure higher. We’re innovating, progressing and relentlessly pursuing a future where 100% sustainable tires are the norm, not the exception. This isn’t just about the future of tire manufacturing, it’s about the future of our planet.

Continental UltraContact NXT recycled and renewable materials

*  Exact percentage depending on tire size. The UltraContact NXT contains 37 % recycled and renewable material. Furthermore, Continental sourced an amount of 28 % mass balance approach certified materials from bio-based, bio-circular and/or circular feedstock.

Green Transit Solutions

Sustainable mobility is pivotal in a number of different areas, ranging from environmental health to social equity and economic vitality. Here are a few key reasons why sustainable mobility is of paramount importance:

Environmental sustainability: Conventional forms of transportation contribute significantly to global carbon emissions, leading to climate change. Sustainable mobility solutions, such as electric vehicles, carpooling, or improved public transit, can help reduce these emissions, aiding in the fight against global warming. Additionally, sustainable mobility helps improve air quality, thereby reducing the health risks associated with air pollution.

Economic efficiency: Sustainable transportation often focuses on optimizing resource usage, which can lead to significant cost savings over time. For instance, electric vehicles have lower operating costs than traditional petrol-powered vehicles, despite having higher upfront costs. Similarly, investing in public transportation infrastructure can lead to long-term economic benefits by reducing congestion, improving productivity and supporting local economies.

Public transportation 

Social equity: Sustainable mobility ensures that everybody has access to reliable, safe and affordable transportation options, regardless of their socioeconomic status. This enhances the quality of life by providing better access to life opportunities, services and social interaction.

Urban planning and public health: A focus on sustainable mobility often encourages smarter urban planning, with emphasis on walkability and cycle-friendly routes. This can lead to more active, healthier lifestyles, reducing the risk of obesity, heart disease and other health issues related to sedentary lifestyles.

Resource conservation: By promoting more efficient use of vehicles and fuel, sustainable mobility helps conserve valuable resources. This is especially important in an era of increasing resource scarcity and rising fuel prices.

In conclusion, sustainable mobility is not merely a matter of environmental stewardship. It’s a holistic approach that encompasses health, economic stability, social equality and the overall quality of life. For this reason, embracing sustainable mobility is crucial in order to ensure a resilient, equitable and prosperous future.

Shared mobility solution carpooling

Lifestyle Tips & Tricks

Integrating sustainability in your lifestyle can begin right inside your home. Small adjustments like switching to energy-saving LED lights, unplugging devices when not in use, or tweaking your thermostat settings can significantly reduce your energy consumption.

When it comes to transportation, consider sustainable options such as walking, biking, using public transit or opting for a hybrid or electric vehicle when necessary. Even choosing to carpool can play a part in reducing carbon emissions.

Adopt a mantra of ‘reduce, reuse, recycle’ to curb waste generation. Borrow, reuse or purchase used items before buying something new. Limit your waste by recycling, composting and choosing products with minimal packaging. Bear in mind that reducing consumption is often the most effective way to minimize waste.

Revisit your eating habits as well. Incorporating more plant-based meals into your diet and opting for locally-sourced, organic animal products when necessary can contribute to a reduced carbon footprint. Also, be vigilant about minimizing food waste.

When shopping, lend your support to sustainable and ethical brands. Look for products with certifications like Fair Trade or Rainforest Alliance. Small changes in water usage like turning off the tap while brushing your teeth or taking shorter showers can contribute to significant water conservation.

Finally, if you have the space, consider greening your surroundings by planting a vegetable garden or a few herbs on your windowsill. This not only provides you with fresh produce, it also contributes to a healthier environment. By means of these simple yet effective steps, you can weave sustainability into the fabric of your everyday life.

What is NXT on the Horizon? 

Every step in our daily lives, no matter how small, can be a starting point for embracing sustainability and contributing to a healthier, more resilient planet. 

Start your journey with the UltraContact NXT tire which is based on and inspired by our popular Continental UltraContact. The suffix “NXT” symbolizes the importance of the product as a milestone for Continental in the future of tire development and mobility. 

Depending on its tire size, the UltraContact NXT is made from up to 65 percent renewable, recycled and mass balance certified materials. Renewable materials stand up to 32 percent. The proportion of recyclable materials is up to five percent. Furthermore, Continental sourced an amount of up to 28 percent ISCC PLUS mass balance approach certified materials from bio, bio-circular and/or circular feedstock.

The already presented innovative ContiRe.Tex technology has also been adopted for the UltraContact NXT. It generates high-performance polyester fibres used to reinforce the tire carcass through recycling PET bottles, which otherwise would have ended up in incinerators or landfills.

The tire also contains, for the first time, rice husks, used as source material for sustainably produced silica.

Driving the future of sustainability with the new Continental UltraContact NXT

We never compromise on safety with our products. With the UltraContact NXT, we have not only significantly increased the proportion of recycled & renewable materials, but also the performance values: All sizes of the UltraContact NXT have a Triple A rating in the EU tire label and thus the best value in rolling resistance, wet braking and rolling noise. The UltraContact, the basis of our UltraContact NXT, is our flagship product for mileage performance within our product portfolio. The integration of recycled and renewable materials has no impact on this mileage.

Considering the availability of alternative raw materials and current technical possibilities, a tire with 100 % renewable and recycled materials is not yet possible. Our development engineers and material experts are working hard to improve the sustainability of our products every day. We are always trying to achieve the maximum of what is possible in terms of technology and availability. The overall goal of Continental is to be the most progressive tire manufacturer in this area.